Welcome to  MMU6799 - "Research Project in Marketing Management". This is a compulsory 7 credit course for final year students, specializing in Marketing Management in the Bachelor of Management Studies (Honours) in Marketing Management Degree Programme. This course is offered by the Department of Marketing Management, the Faculty of Management Studies.  This level 06 course facilitates you to  conduct your  marketing research project by identifying a research problem, reviewing literature, and presenting a clear methodological justification.